June 6, 2024
Partnership is created through dialog!
On the 6th of June we are launching the customer forum to boost dialog between marketing decision-makers. What moves the market? What are the trends? And how can common challenges be overcome?
We would like to focus in particular on scaling in marketing. With a wide variety of products and complex organisational and sales structures, every beginning is difficult.
Learn first-hand from users how the platform approach brings positive change, which use cases can be solved and how it affects local to global collaboration with internal and external stakeholders.
Program
09:00 am
Accreditation
10:00 am
Introduction
Thomas Bausch (netzwerk P / Relatial)
10:15 am
Opening of the forum
Stefan Muegge (John Deere)
10:45 am
International market developments and challenges in marketing
Bram Verniest (CHILI publish)
11:30 am
Scaling in marketing - how platforms change organizations
Jens Leven (netzwerk P / Relatial)
12:00 pm
How Kärcher wants to strengthen its brand and global sales through the introduction of Relatial
Laura Trahorsch und Sebastian Schillings-Bidon (Kärcher)
12:30 pm
Business-Lunch and get-together
02:00 pm
Open dialog: technological change requires courage
Voices from PERI, Trumpf, Mercedes-Benz, Daimler Truck, Seco Tools and many more